Free Abstract Logo Maker

Is An Abstract Logo Right For You?

An abstract logo can be a great example of the creativity of your business. It can communicate your brand potential while helping you stand out from the competition.

A good abstract logo is essential for:

• People working in the art world
• Design firms
• Businesses involved in “community fun” (i.e. carnivals, festivals, clubs, etc)

Other types of companies who might want to look at using abstract art as a logo are:

• Art galleries
• Publishers
• Recording studios
• Musicians
• Artists

Popular Abstract Logo Icons

A good abstract logo won’t tell you directly what the company does but it will use shapes and colors to present a feeling. For example, Creative Vision Life Coaching uses two circles hastily filled with reds, yellows, and oranges. The result is a feeling of light, hope, and optimism.

BP has a logo that uses geometric shapes, repeating patterns, and green color gradients to balance out the design. The feeling it evokes is one of nature and natural energy.

The Leafclub logo is interesting because it is a similar shape repeated five times. There are four individual objects with one object sitting on top connecting them all together. It’s a simple way to indicate balance and connection.

Top Colors For Abstract Logo Design

The fun part of designing an abstract logo is that you aren’t particularly bound by a specific color pallet. You can use a singular color which is a good option when you have repeating patterns. A single color is also a good direction for abstract logos that are composed of a singular line (see the Airbnb logo as an example).

Of course the further out you push the logo, the more colors you can comfortable include. For logos that would look just as good as abstract art as they would sitting on company letterhead you may decide to have a full range of color options.

Trusted Font Choices for Abstract Logos

The majority of abstract logos consist primarily of the “image.” If there is a direct font it often comes from the inclusion of the brand logo. (The best way to do this is to “lock” the logo in under the design.)

If you want to include text that is not the logo or brand mark, you will want to be careful to choose a font that preserves the abstract nature of the design. This generally means that fonts you might not normally consider using in logo design can be on the table.

Using the AI-driven logo generator from Graphic Springs will help you to easily experiment with your font options.

Abstract Logo Ideas that Work

Abstract logo design can seem like an experiment in pure creativity. In fact, creating a good abstract logo takes a fair amount of discipline. that’s because you will need to ensure that your design communicates your creativity, “tells” your brand story, and doesn’t alienate your potential customer community in the process.

The key to making abstract logo designs work is keeping them simple.