Free App Logo Maker

Is an App Logo Right for You?

App logos are actually some of the most common ones used today. That’s because no matter where you look, and no matter what the sector or need, there seems to be an app for it. Apps have become central parts of our lives today, helping to keep us organized, entertained and educated no matter where we are.

Through the power of smartphones and tablets, apps can easily be created and loaded for millions of people to download. Even TVs, computers and cars have apps that are integrated into their systems. 

That makes app logos very important, because they serve as significant branding materials for the businesses that produce them.

Popular App Logo Icons

App logos oftentimes have nothing but single icons and not a lot of other graphics — without any other elements or even words. This makes the choice of the icon for your app logo of the utmost importance.

Think about what it is that your app does at its core, and try to find an icon and features that represent that well for your new logo icon and brand identity. Or, you could create a logo design out of the first letter of your company’s name with a transparent background — if it’s well-known enough already. 

Apple Music, for example, just has a white musical note on a red background. Instagram is a stylized version of a camera with white, pink and yellow colors on it. The icon serves as an image that draws people in and lets them know exactly what it is the app does.

Top Colors for App Logos

Colors can make your app logo great, or it can make them confusing. One thing you want to keep in mind is that colors can go a long way in evoking different emotions. So, think about the emotions you want associated with your brand, and try them for your app logo.

Research what the different meanings of colors are so you can choose the right ones for you. It’s also good to pair certain colors with each other in a complementary way, even if what you’re trying to do is create contrast.

Most designers would suggest that you stick to no more than three colors for your app logo, as more can become confusing.

Trusted Font Choices for App Logos

Many times, app logos don’t have a lot of text on them, if any at all. Still, many do use letters as the main icon. So, when you’re choosing your fonts for your app logo, pick carefully.

What family of fonts fits in best with your brand or your app? Again, take a look at inspiration from other companies to see what they’ve used, and replicate that for your app logo if it fits into what you do.

App Logo Ideas That Work

A good place to start when you’re designing an app logo is to study what some of the most successful companies in the world have. Look at apps such as YouTube, Facebook, Instagram, Twitter, Google and others have done.

Using these companies as inspiration should provide you with plenty of ideas for your app logo. As you’ll see, all are simple and convey their message quickly, without too many elements that could distract from the message.