Free Video Logo Maker

Is A Video Logo Right For You?

If you are a company that tells stories, a video logo may be right for you. Incorporating video-based icons like cameras, mic stands, lights, and film reels in your logo is a fun way to display your brand identity.

If you are a YouTube creator, work in TV or film production, own a movie theatre, have a wedding video company, sell camera equipment, or are even a t-shirt designer a video logo created with the help of Graphic Springs may make all the difference. You can use the tool to create a fun, intuitive logo that tells your brand story with ease.

The right logo can help you convey your technical skills and artistic abilities in a way that when people need those services they won’t need to search, they will simply call your business.

Popular Video Logo Icons

As you are designing your new video logo, it’s always good to look at others for inspiration. You of course shouldn’t duplicate what competitors have done, searching for examples is simply a way to see what works as you try to create the perfect logo for your company. It also helps you to understand audience expectations.

One of the earliest examples of a video logo was created by Century Cameras. And it was a simple design. The layout of the logo was a fully extended camera with the company name stretched across the side. It’s an easy way for the brand to exclaim “This is what we do.”

The Jim Henson Pictures company had a great video logo. It featured a silhouette of Kermit the Frog operating a movie camera. Those two icons, set together, gave the viewer a preview of what to expect from the company which is exactly what a professional logo should do.

Taking a completely different direction is Pixlr. This SaaS company has a goal of ensuring it is easy for people to manipulate photos. For their logo they chose just to use the end of a camera lens. To save time, and space, in the logo they incorporated multiple colors in the lens. One for each of the professional services they provide.

Top Colors For Video Logo Design

Black and white are the two most popular colors in a video logo. They have a classic style and look as good on a crew hat as they do on a website. That’s an important thing to remember as you get started on your video logo design – you need to select colors that work together across placements.

These two colors are also good because they don’t tend to overpower the message.

Other popular color choices for a video logo are silver and blue. But the best way to find the colors that work best with your design is to experiment. You can do this easily when you generate logo options with the GraphicSprings AI logo designer. Not only does this tool make it easy to create logos, it’s also easy to export them without needed years of technical skills. You can easily download the file you want in the format you need.

Trusted Font Choices For Video Logos

The most popular video logo designs rely on icons to tell their brand story. If fonts are included in the primary design, it’s usually by including the brand logo into the final layout.

You might also choose to utilize typography to incorporate something like a tagline. This gives you a little more freedom to customize the fonts that you use. Some companies drop traditional fonts and use elements of icons to create a typographic message. This could be spelling out a word of phrase with a cord or filmstrip. It’s a clever idea but you have to be careful when it comes to readability for an audience.

Video Logo Ideas that Work

Many video logos tend to incorporate full cameras into the design. It’s a straightforward way for customers to immediately know what service you provide. It’s a timeless design choice that seems to have started with the introduction of the camera. Because of this history, it’s a perfect icon because there is an innate understanding behind it which is important because one of the more important things about icons is how they can help you save time. A good brand logo will almost immediately let people who who your business is and what it is you do.

There is a trend lately toward incorporating only icons and graphic elements into the logo. This could be a video “Play” button, an icon of a camera aperture, or lighting heads. These are objects that resonate with an audience that allows you to create something with simply a more artistic focus.

There are also objects that are no longer practically used with videos but still accepted by users as shorthand. Things like movie film reels and strips of film can be incorporated into your video logo and easily understood by customers to be part of your brand identity.