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Pub Logo Design Tips
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Is a Pub Logo Right for You?
Pub logos are extremely popular for bars, restaurants and even lounges. They are used to improve brand identity for an establishment that is known for selling good drinks (mainly beer) as well as delicious food and snacks on their menu.
In many ways, pub logos are used not just to convey the quality food and drink of an establishment, but its community atmosphere as well. That is often as important as what they serve on the menu to the overall success of the restaurant, bar, pub or lounge that uses it.
Popular Pub Logo Icons
Pub logos can be designed in a number of different ways to convey your message with different ideas you’ve collected. As the main icon, you can use images of beer glasses clinking together, kegs, beer flowing from a tap or drinks being made.
It’s also popular to use an image of the setup of your establishment for a pub logo, showing at least part of the layout of the place. Many times, pub logos will use images that convey a sense of camaraderie, community, fun and belonging to them. This could be a group of people hanging out looking to have a good time with a drink in their hand.
Again, pub logos tend to want to make people think of fun and good times with people in the community, and not just of delicious food and drink.
Top Colors for Pub Logos
Pub logos will oftentimes use earthy colors in them. This includes golds, blacks, greens and deep browns. The meaning behind this is to convey feelings of tradition, coziness and warmth all at the same time. In other words, pub logos that are designed this way are meant to communicate the message that they are a welcoming and fun place to be.
If your establishment is more modern, though, you might want to go with grey or blue. Brighter colors are often best in a pub logo for an establishment that is full of high energy.
Just make sure not to go over three colors in your pub logo.
Trusted Font Choices for Pub Logos
When choosing fonts, you want ones that will complement the rest of your pub logo design and speak to what it is you stand for. Many pubs will use vintage or traditional fonts such as serifs. They may make it look old-school or hand-drawn to speak to that tradition.
If your establishment is rustic, you might want a textured or distressed font for your pub logo. You can also go more creative and custom if your business is more unique.
It’s important to choose fonts that allow all of the text to be read easily, no matter what size the text is on the pub logo.
Pub Logo Ideas That Work
It’s always a good idea to take a look at companies that use a pub logo if you need some additional inspiration for your own. Some of the best examples include Guinness, Jameson, Captain Morgan, The Barrel House, OY Bar and The Dirty Leprechaun.
These companies all have well-thought-out designs yet go simple at the same time. Follow their lead, and some of the tips we have provided above, and you’ll be creating an amazing pub logo of your own in no time.
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