Free Western Logo Maker

Is a Western Logo Right for You?

Western logos can be extremely unique. They instantly put people in the mindset that they are about to interact with a company that sells goods that are associated with western culture.

Many companies that sell jeans, cowboy hats, jeeps, trucks and much more. Western logos can also be used, though, by entertainment companies that produce western TV shows, comic strips and other related stories. If your brand wants to be associated with adventure, independence and toughness, then this could be a great logo for you.

Popular Western Logo Icons

Many well-known images and icons are associated with this culture and are therefore used in western logos throughout the world. This includes cowboy hats, horses, deserts, tumble weeds, sheriff’s stars and many more elements. All of these can serve as the centerpiece of your western logo, instantly giving it recognizability to people who see it.

You can use complementary icons as well in your western logo for a great combination, but you want to make sure that you don’t add too much. If you do, it could easily become confusing and miss the point altogether.

Top Colors for Western Logos

Earthy tones are commonly used in western logos because that’s what the culture is associated with, including rust, beige, tan and brown.

For a vintage feel, try deep red, green and yellow. All are associated with a rugged and outdoors-like vibe.

By using colors such as these, you can pay homage to the culture and be recognizable to your customers. Ensure you don’t exceed three colors, though, or else it can become too overcrowded and can distort your product.

Trusted Font Choices for Western Logos

The fonts that are used a lot in western logos are bold and decorative. They are meant to look like the typography you’d find on a wanted poster or on a saloon. 

Serif fonts could be good for this, especially if you choose some of the vintage styles that are available. Another good choice would be script fonts, which can make the text look like it was handwritten.

When choosing your font, just make sure that people can read all the text on your western logo, otherwise, you won’t be able to convey your point properly.

Western Logo Ideas That Work

One of the best ways to get inspiration for your western logo is to look at companies that use them successfully. Great examples include Levi’s, Wrangler, Durango, Panhandle, Cinch, Laredo and Starr Western Wear.

Many of these brands take a simple approach with their western logo, which is a good idea for you, too. Use them as inspiration, and follow the steps we have explained above so you can create an amazing western logo of your own.